Be empowered.
Make bold business decisions with relevant, actionable data insights.

At Cloud Theory, we combine cutting-edge data, artificial intelligence, and deep automotive industry knowledge into one platform to provide insights that are timely, comprehensive, and useful.

"Being able to make marketing and incentive allocation decisions based on national or local real-time inventory and market share insights is not just evolutionary, it's revolutionary.

Knowing where you and your competitors have vehicles to sell - and whether they are selling or need a boost - is a game changer"

Rick Wainschel
VP of Data Science & Analytics

Game-changing automotive intel.

Cloud Theory develops platforms that measure the strength of your business in relationship to your market at the national, regional, or rooftop level. Our tools arm automotive manufacturers, agencies, and affiliates with critical insights and modern marketing tools that have massive financial gain potential.

Real-time data
Comprehensive analytics
Market-wide competitor information
Diagnosed challenges with actionable solutions
Automated digital marketing activation

Our Technology →

Daily access to faster and more timely data.

Our data is updated by AI technology every single day providing you with insights that matter now, not last month.

Data that is comprehensive and complete.

Our AI technology stores and analyzes every detail of every vehicle from every brand in every market.

Insights that are actionable.

We use our industry expertise and proprietary algorithms to simplify information into diagnosable problems and actionable solutions.

Who We Help

OEMs

Empowering original equipment manufacturers with data-driven insights to optimize performance and stay competitive.

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Who We Help

Agencies

Helping marketing agencies streamline strategies with actionable data to drive results for their clients.

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Who We Help

Dealer Groups

Providing dealer groups with comprehensive data to make informed decisions and improve sales performance.

View Dealers →

Who We Help

Finance

Offering financial institutions real-time, actionable data to assess risk, optimize investments, and improve decision-making.

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Use Cases

Whether you’re in charge of inventory allocations, marketing spend, incentive programs or profitability, we help you apply the best data and marketing activation tools for the most profitable outcome. Here are just a few examples of how we can help you.

Advertising Budget Allocation

Allocate ad spend to models and markets with the most to gain.

Inventory and Resource Allocation

Learn which markets are performing best and allocate specific models or resources to the right places.

Initiative-based, Rooftop-level Resource Allocation

Stack rank how your dealer portfolio is performing according to strategic initiative.

Digital Marketing Activation

We offer white label options for our cutting-edge digital advertising software that automates inventory-based ad delivery for your clients.

CloudTheory’s Cutting-Edge Technology for Automotive Marketing

Our Technology

Empowering OEMs, Agencies, Dealer Groups, and Finance

Who We Serve

Tools, Guides, and Insights for Automotive Marketing

Resources

Be empowered.
Make bold business decisions with relevant, actionable data insights.

Game-changing automotive intel.

Our Solutions